For Release: IMMEDIATE   November 28, 2005

New England Entrepreneurs Launch wadda™ Sauce Line

Andrew Bausman of Arlington and Bill Downing of Reading have launched Willy’s Foods, LLC, and the wadda line of authentic, all-natural, sauces. The four products in the wadda line are:

• wadda Jamaican Jerk™, traditional island flavor with balanced spice
• wadda Mexican Fajita™, a chili- and cumin-flavored pan sauce
• wadda Waikiki BBQ™, a pineapple and habanero taste sensation
• wadda Carolina BBQ™, a zesty, vinegar-flavored rib-tickler.

According to Willy’s Foods principal and co-founder Andrew Bausman, “Just like you, we love to cook and feed our families and friends the very best. For years we searched the store shelves for simple, pure sauces, but found only highly processed products, filled with chemicals we wouldn’t eat. So we took matters in our own hands -- and made our own damn sauces!”

Co-founder Bill Downing explained what was meant by “authentic”: “When traditional folks barbecue they don’t use corn syrup, preservatives, dyes or any other factory food ingredients, and neither does Willy’s Foods. All-natural ingredients give our sauces genuine goodness and flavors the way they were meant to be... bold but gentle enough for kids to love.”

In keeping with Willy’s Foods’ philosophy, wadda sauces are low calorie, fat free, cholesterol free and vegan. They contain no nuts, no dairy, no preservatives and no dyes. Downing and Bausman use only the very best ingredients. For instance, rather than industrial-grade white vinegar, they use expensive apple cider vinegar from real apples.

The wadda sauces will be appearing soon on store shelves near you. If you can’t wait, visit www.WillysFoods.com and have the sauces shipped to your doorstep. This rich website is packed with cooking tips, fun food facts and recipe ideas.

Contact: Bill Downing, info@willysfoods.com, (617) 834-8746

About Willy’s Foods, LLC: We formulate authentic, all-natural products that save home cooks hours of preparation. The sauces are co-packed by Vermont Pepper Works and marketed and distributed nationally through Willy’s Foods sales contractors and brokers.